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For software products of every scale, emails are the de facto standard for notifying your users. It’s a fast, cost-effective, and readily accessible channel for reaching your users, especially if you’re sending transactional emails or generating event-driven alerts.
In this post, I’ll go over three ways to send emails with Python. Apps can leverage Python for sending emails for an array of use cases. For example, you can generate alarms if things go south in production, send confirmation emails to new users, or notify users of new activity in your app.
There are three main options for sending email with Python: SMTP, a transactional email service, and a multichannel notifications service.
Below, I’ll review the pros and cons for each option. Then, in the next section, I’ll walk you through three different code tutorials for using each option to send emails with Python.
Python has a built-in module for sending emails via SMTP, which makes getting started with email a piece of cake.
Easy to set up
Highly cost-effective
Platform agnostic
Less secure
No built-in analytics
Longer send times
Long-term maintenance and uptime burden
You can also easily integrate third-party transactional email APIs like SendGrid, Mailgun, and AWS SES. If you are planning to send a high volume of emails or need to ensure deliverability, a hosted email API can be a great option and many providers offer a free or low-cost plan to start.
Feature-rich, e.g. analytics
High email delivery rates
Better email delivery speeds
Scalability and reliability
Learning curve for new API
Dependent on third-party intermediary
Finally, if you’re planning to notify users on more than one channel, you can use a multichannel notifications service. Courier, for example, gives you one uniform API to notify users over email, SMS, push, and chat apps like Slack and WhatsApp. Plus, you’ll get a drag-and-drop template builder and real-time logs and analytics for all your channels.
Even if you’re only sending emails today, multichannel notifications services can save you time and money. With a platform like Courier, you can easily add new channels, switch email service providers, or even add backup providers without writing any additional code. You get a complete notifications system that can scale with your product’s growth.
Single API for multiple channels
Easy to manage cross-channel delivery
Less code to write and maintain
You can use Python’s built-in smtplib
module to send email using SMTP (Simple Mail Transfer Protocol), which is an application-level protocol. Note that the module makes use of RFC 821 protocol for SMTP. I’ll show you how to use Gmail’s SMTP server for this walkthrough.
1. Set up a Gmail account for sending your emails. Since you’ll be feeding a plaintext password to the program, Google considers the SMTP connection less secure.
2. Go to the account settings and allow less secure apps to access the account. As an aside, Gmail doesn't necessarily use SMTP on their internal mail servers; however, Gmail SMTP is an interface enabled by Google's smtp.gmail.com server. You might find smtp.gmail.com in email clients like Thunderbird, Outlook, and others.
3. Import smtplib
. Since Python comes pre-packaged with smtplib
, all you have to do is create a Python file and import smtplib
into it.
4. To create a secure connection, you can either use SMTP_SSL()
with 465 port or .starttls()
with 587 port. The former creates an SMTP connection that is secured from the beginning. The latter creates an unsecured SMTP connection that is encrypted via .starttls()
.
To send email through SMTP_SSL()
:
1import smtplib23gmail_user = 'your_email@gmail.com'4gmail_password = 'your_password'56sent_from = gmail_user7to = ['person_a@gmail.com', 'person_b@gmail.com']8subject = 'Lorem ipsum dolor sit amet'9body = 'consectetur adipiscing elit'1011email_text = """\12From: %s13To: %s14Subject: %s1516%s17""" % (sent_from, ", ".join(to), subject, body)1819try:20smtp_server = smtplib.SMTP_SSL('smtp.gmail.com', 465)21smtp_server.ehlo()22smtp_server.login(gmail_user, gmail_password)23smtp_server.sendmail(sent_from, to, email_text)24smtp_server.close()25print ("Email sent successfully!")26except Exception as ex:27print ("Something went wrong….",ex)
To send email through .starttls()
:
1import smtplib2try:3#Create your SMTP session4smtp = smtplib.SMTP('smtp.gmail.com', 587)56#Use TLS to add security7smtp.starttls()89#User Authentication10smtp.login("sender_email_id","sender_email_id_password")1112#Defining The Message13message = "Message_you_need_to_send"1415#Sending the Email16smtp.sendmail("sender_email_id", "receiyer_email_id",message)1718#Terminating the session19smtp.quit()20print ("Email sent successfully!")2122except Exception as ex:23print("Something went wrong....",ex)
Now that you've initiated a secured SMTP connection, you can move forward and write your message and pass to .sendmail()
.
If you need to send a high volume of transactional emails or optimize deliverability, consider using a transactional email service. There are many to choose from, including Amazon SES, Mailgun, and Postmark, and the vast majority support Python.
In this tutorial, I’m going to use SendGrid, one of the most popular email APIs. What sets a service like SendGrid apart from SMTP are the out-of-the box features. SendGrid offers easy integration with a simple API, email analytics, round-the-clock support, and high deliverability rates.
Setting up SendGrid with Python is a fairly simple process:
Create an account with SendGrid. SendGrid’s free plan includes 100 emails per day.
Generate and store a SendGrid API key and provide full access to Mail Send permissions.
Create a Python script and start using the API.
To begin using SendGrid’s API via Python, follow these steps:
1. To install the sendgrid
package on your machine, refer to SendGrid's GitHub installation guide or directly install via pip install sendgrid
.
2. To use the package in a Python script:
1import sendgrid2import os3from sendgrid.helpers.mail import Mail, Email, To, Content
3. To assign your API key to the SendGrid API client:
1my_sg = sendgrid.SendGridAPIClient(api_key = os.environ.get('SENDGRID_API_KEY'))
4. To send email, create the body and generate JSON representation. Refer to SendGrid’s complete code block:
1import sendgrid2import os3from sendgrid.helpers.mail import Mail, Email, To, Content45my_sg = sendgrid.SendGridAPIClient(api_key=os.environ.get('SENDGRID_API_KEY'))67# Change to your verified sender8from_email = Email("your_email@example.com")910# Change to your recipient11to_email = To("destination@example.com")1213subject = "Lorem ipsum dolor sit amet"14content = Content("text/plain", "consectetur adipiscing elit")1516mail = Mail(from_email, to_email, subject, content)1718# Get a JSON-ready representation of the Mail object19mail_json = mail.get()2021# Send an HTTP POST request to /mail/send22response = my_sg.client.mail.send.post(request_body=mail_json)
Note that you can easily set up SendGrid and send up to 10,000 exclusive mail requests every second with your Django and Flask web applications.
If you’re looking to scale your application’s notification capabilities while keeping your codebase clean, you should consider a multichannel notifications service like Courier. Courier allows you to bring your own email provider, including support for SMTP and most popular transactional email APIs.
I’ll walk you through setting up Courier and sending notifications in the following steps.
1. Sign up for Courier and go through the Google authentication flow to give Courier permission to send email on your behalf from your Gmail account. You can skip this step if you’re planning on using a different ESP.
2. Once you complete the Google Auth flow, you’ll see a sample API request. You can copy and paste the code as a cURL command, or click into the Python tab for a version of the API call (pasted below) in Python and execute the code in your environment to test the integration. You should see the email in your inbox once you’ve finished and the web page will take you into the application.
1from trycourier import Courier23client = Courier(auth_token="pk_prod_ZN043V85VAM138K22DMK8G8Y2F8Y")45resp = client.send(6event="courier-quickstart",7recipient="aman@courier.com",8data={9"favoriteAdjective": "awesomeness"10},11profile={12"email": "aman@courier.com"13}14)
Congratulations! You’re all set-up to start sending programmatic emails using Gmail with Courier.
3. Design and preview your email in Courier
Now, let’s design and preview your email using Courier. Once you’ve created your email, you or anyone working on your app can come back and edit it – without shipping any more code. For this tutorial, we’ll walk you through creating an account activation email for your Python app. Hit the “Design a template” block on the welcome page and select “Create a Notification” on the top-right of the next screen.
Using Courier’s notifications designer, you can set the subject line and drag and drop content blocks to compose your email. You can easily add text, images, lists, buttons, and more. If you want to add custom code, you can either add a handlebars snippet or override the entire email.
You can also reference external data in your email using variables. Just use braces {} to add the variables to your email. In this case, we’ll include the person’s username and the date that they activated their account. We recommend creating a test event – which we explain below – to ensure you’re referencing the correct variable names before you publish your email.
Courier will automatically create a default Brand for your emails, which you can customize to match your company’s brand. You only need to set your Brand once to use it in all future emails you create. To edit your Brand, click on the brush icon in the top right corner of your email.
From here, you can upload your logo, set your brand color, and add text and social links to your footer. If you want to send whitelabeled emails, you can do that by creating multiple Brands.
Next, create a test event for your email. Test events allow you to preview and validate variables that you’ve included in your email using example data. To create a test event, click the Preview button in the top nav and, from this screen, select the link to View Test Events.
You should now see the JSON data for your test event. You can add variables to either the data
or profile
object. In order for variables to work, you must include this data when you integrate the email into your Python app, which we explain in the next step. For our account activation email, we’ll add username
and date
to the data
object and set values for them.
After you’ve finished designing your email, you can preview it in Courier using the Preview tab. You can also send yourself a test email using Select Preview Recipients.
Once you’re happy with your email, click Publish Changes. Now we’re ready to integrate your new email notification into your Python app and start sending.
4. With your Courier account configured, create a Python script. You can download Courier’s Python Package via pip install trycourier
.
5. Once you’ve published your notification, Courier will automatically generate a code snippet for you to use. Copy-paste the code snippet and make an API call with the following script:
1from trycourier import Courier23client = Courier(auth_token="Courier_Authentication_Token")45response = client.send(6event="your-notification-id" #Your notification ID from Courier7recipient="your-recipient-id" #Usually your system's User ID8profile={9"email": "user@example.com" #The recipient’s email address10},11data={12"Lorem Ipsum": "dolor sit amet" #The message you wish to send13}14)1516print(response['messageId'])
To include attachments with in your email notifications, you can add an optional 'override' parameter as follows:
1from trycourier import Courier23client = Courier(auth_token="Courier_Authentication_Token")45response = client.send(6event="your-event-id",7recipient="your-recipient-id",8profile={9"email": "recipient_id",10"phone_number": "recipient_number"11},12data={13"Loredm Ipsum": "dolor sit amet"14},15override={} #Pass the override here16)17print(response['messageId'])
Pass the following override to the override parameter to equip your emails with attachment functionality:
1"override": {2“channel”: {3“email”: {4"attachments": [5{6"filename": "sample_file.txt",7"contentType": "text/plain",8"data": "SGk="9}10]11}12}13}
This article was essentially three tutorials in one, covering methods for sending emails with Python via SMTP, a transactional email service (SendGrid), and a multichannel notifications service (Courier). With basic Python knowledge, you should now be able to choose your preference among the three solutions and easily extend your web application’s functionality when it comes to transactional emails and notifications.
Author: Milan Bhardwaj
Courier is a notification service that centralizes all of your templates and messaging channels in one place which increases visibility and reduces engineering time.
Sign-up
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